Honda Malaysia today concluded the “1 Million Dreams Campaign” at the 1 Million Dreams Brand Collaboration prize-giving ceremony with its brand partners- Cuckoo, Shopee and Watsons.
The prominent brand partners came onboard the celebration adding further excitement with exclusive activities to reward their respective loyal customers. Since Honda Malaysia kicked off the promotional campaign in February 2021, the response has been overwhelming and alongside the favourable feedback was the over 155,600 entries received in just one month!
Honda Malaysia’s new Managing Director and Chief Executive Officer, Ms. Madoka Chujo, who took office on 1st April 2021 said, “Thanks to the excellent leadership of my predecessors, the strong commitment of our Honda associates and dealers, as well as the support from the Malaysian Government has led Honda Malaysia to achieve many remarkable milestones. Last month, Honda Malaysia reached the one-millionth sale unit milestone and celebrated the achievement with all Malaysians.”
“The company presented four of the 1 Million Special Edition models to the lucky winners at the 1 Million Dreams Grand Finale. Today, I am very privileged to be here celebrating this outstanding achievement with all of you and presenting another three 1 Million Special Edition models to the lucky winners from our brand partners.
“To all Malaysians, Honda customers, members of the media, and brand partners, thank you for your strong support and for being part of this momentous achievement,” Ms. Chujo added.
The 1 Million Special Edition Honda BR‑V, presented by brand partner Watsons, was won by Mr Mohd Aisamuddin Bin Mohd Azilah while the HR-V, presented by brand partner Shopee, went to Mr Muhammed Faisal Adnan. The lucky winner of Honda Malaysia’s latest model to roll out of their assembly plant, the all-new Honda City, is Ms Megawati Binti Affendi with Cuckoo being the brand partner.
Adding to the excitement, Honda Malaysia also announced the one-millionth sales model which is the Civic, and it belongs to Mr. Ahmad Sirwan Bin Mat Tuselim. Honda Malaysia together with Cuckoo, Shopee and Watsons presented Mr. Ahmad Sirwan with a token of appreciation that is worth more than RM8,000, as an appreciation gift for the one millionth Honda owner in the country.
In a funfair carnival-themed ceremony last month, winners of the first four Special Edition models were announced. The Honda Civic 1.5 went to Mr Chuah Sze Yong, the Honda CR-V AWD was won by Ms Lim Lye-Gaik and Mr Abdul Hakim bin Mohd Radzi was the lucky winner of the Honda Accord.
To extend its appreciation to all the frontline workers who have been working tirelessly over the past year to protect the health and safety of everyone in Malaysia, the Honda Jazz 1 Million Edition was specifically reserved for government servants and frontliners in the health, defence, public service, and education sectors. Mr Shaiful Rezza bin Abdul Razak who is attached to the PDRM was the lucky winner of the special frontliners-only Honda Jazz.
Each of these seven cars, all finished in white with a black roof, come with identical cosmetic upgrades. At the front, every model comes with a red strip either across the front bumper or the front grille, red strips on the side mirrors, exclusive “Honda 1 Million Dreams” badges on the front fenders and a red-painted spoke on each black-finished rim.
Inside, all seven models also receive special touches that differentiate them from the rest of the Honda vehicles in Malaysia. You get a leather-wrapped steering wheel, finished with a red centre marker and red stitching, headrests embossed with “1 Million Dreams” lettering, and the commemorative badge on the dashboard.