For those driving along the old Subang Airport road (or Jalan Lapangan Terbang Subang) in Selangor, you would have noticed the massive building complex housing various automotive brands in Ara Damansara. Sime Darby Motors today officially launched this automotive facility housing six flagship 3S centres, touted as the largest in the Southeast Asia region.
Built at a cost of approximately RM570 million on a land size spanning 8.6 acres, the eight-level Sime Darby Motors City (SDMC) automotive complex has an overall built-up area of 1.3 million square feet and house eight automotive brands plus Sime Darby Motor’s own pre-owned car division.
The brands that are operating in SDMC are BMW, MINI, Porsche, Jaguar, Land Rover, Volvo, Ford and Hyundai. BMW’s Motorrad motorcycles also have a dedicated 3S facility within the Auto Bavaria section of the automotive complex.
In total, the floor space can display more than 180 vehicles, almost 200 service bays and close to 700 parking bays for customers. The complex is also a Green Building Index (GBI) certified facility with sustainability in mind and incorporates technologies to cultivate a paperless organisational culture.
SDMC is Malaysia’s first automotive facility that employs the Internet of Things (IoT) technologies, featuring systems such as vehicle tracking management (from customer check-in to servicing), automated number plate recognition and smartphone application.
The implementation of IoT is key to ensure the delivery of world-class services to customers with greater efficiencies and a seamless experience.
With the electric vehicle (EV) revolution already started, SDMC has its workforce trained to handle EVs plus designating special areas for EV charging, storing and repairs, which are currently available at BMW and MINI’s Auto Bavaria, Auto Hyundai, Porsche’s Auto Performance and Volvo’s Swedish Auto.
Outside of the Porsche centre, a 175kW DC fast charging station has also been installed, delivering a near-full charge to the fully electric Porsche Taycan in 36 minutes.
Apart from new vehicles, trading-in of existing vehicles can also be done with myTukar, Malaysia’s fastest growing online used car trading platform. SDMC will be myTukar’s showcase centre.
To commemorate the launch, Sime Darby Motors City will be organising a “Grand Launch Weekend” with attractive deals across the six flagship stores between 16 and 18 April 2021 (this weekend). Customers are encouraged to take advantage of the many attractive deals specifically for this weekend and capitalise on the government’s vehicle sales tax exemption which will expire on June 30th 2021.
Sime Darby Motors City is located at No.6, Jalan PJU 1A/7, Ara Damansara, 47301 Petaling Jaya, Selangor.
GALLERY
