When the “traditional” D-segment buyers flocked towards SUVs, carmakers saw the opportunity to reimagine the sedan segment into something completely different, attracting a whole new buyer market. We saw that with the Toyota Camry and Honda Accord, and now we’re also seeing it with their Korean counterpart, the all-new 2020 Hyundai Sonata.

Compared to its predecessor, the all-new Hyundai Sonata looks, and most importantly feel completely different, thanks to its incredible attention to detail in almost every aspect of its design. Take for example the the daytime running light, which is virtually invisible when turned off thanks to the laser-cut micro perforations on the chrome strip that extends from the headlights to surround the side windows.

When was the last time you saw a watch bezel-like knurling on the hub caps of a car? We don’t even recall seeing something like that on a top-of-the-line Mercedes-Benz. The same attention to detail continues at the rear too, with a clean and almost unbroken appearance to the entire boot lid – the boot lid release button is hidden into the Hyundai emblem itself.

Moving to the inside, the dashboard architecture paired to the tan leather immediately elevates the sense of premiumness in the 2020 Hyundai Sonata. The knurling texture on the hubcaps is also mirrored on the knobs and dials for the infotainment system and climate control panel.

Other interior niceties include a 12.3-inch digital instrument cluster which also displays the blind spot view when the turn indicators are activated, an 8.0-inch infotainment display with Apple CarPlay and Android Auto connectivity, panoramic sunroof, and full-leather upholstery as standard.

With so many improvements in apparent quality, the price, of course shows for it too. Available only in a single variant, powered by a 180 hp / 232 Nm 2.5-litre naturally aspirated engine, the 2020 Hyundai Sonata is priced at RM206,888 on the road, without insurance. For the first 50 units in Malaysia, Hyundai Sime Darby Motors is also offering a special introductory price of RM189,888, inclusive of the 50% sales tax exemptions.

For the full specifications breakdown, make sure to check out our launch write-up here! Following the announcement of the sales tax exemptions, for the full updated price list of Hyundai models in Malaysia, click here.


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Woon
Believes that a car is more than just numbers and facts, it's about the emotions they convey. Any car can be the right car for someone, but he'll probably pick a hot hatch over anything else.