Proton has officially launched the Proton X70 facelift in East Malaysia, following its debut in Peninsular Malaysia earlier this month. The C-segment SUV is priced slightly higher across the board in Sabah and Sarawak, with a premium of RM2,000 compared to Peninsular Malaysia prices:
- Proton X70 Standard – RM100,800
- Proton X70 Executive – RM112,800
- Proton X70 Premium – RM125,800
- Proton X70 Premium X – RM128,800
Proton CEO Dr. Li Chunrong stated, “We are thrilled to introduce the 2025 Proton X70 to East Malaysia, an important region with opportunities to enhance market shares. This ceremony is more than just about unveiling a new vehicle; it is about reinforcing our commitment to East Malaysia.”
RELATED: 2025 Proton X70 launched, from RM99k – Android Auto & Apple CarPlay to be ready soon
He added, “The unique needs of buyers here and their strong connection to the brand have always driven us to deliver the best products and services. With its updated features and refined styling, we are hopeful the 2025 Proton X70 will drive Proton to the head of the premium SUV market in East Malaysia.”
As announced during the launch, Proton is offering the first 3,000 X70 facelift customers RM23,500 worth of added value at no extra cost. This includes upgrades valued at RM13,700, an RM7,000 cash rebate, trade-in support, and an upgraded insurance program. The standard package is a five-year/unlimited mileage manufacturer’s warranty with six times free labour service. Buyers will also get a five-year data package (1GB/month).
RELATED: Proton opens new regional parts centre in Sabah, to boost spare parts delivery time
In an effort to address concerns about parts availability, Proton has also expanded its parts network in East Malaysia. The company recently opened two new regional parts centres in the region, one in Kuching and another in Kota Kinabalu, to ensure the timely delivery of spare parts to customers in the region.
Proton stated, “These RPCs significantly boost the company’s parts managing capability, ensuring that Sabah and Sarawak customers receive prompt and reliable service.”
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