Out of the 15,012 vehicles it sold last year, BMW Group Malaysia has delivered “over 3,600” electrified vehicles from its BMW, Mini, and BMW Motorrad brands, representing an impressive 31.4% of all deliveries for the year.
The figures also translate to an exponential 136% growth compared to the year before, and effectively brings the total number of electrified BMW vehicles on Malaysian roads to nearly 30,000 – which, the company says puts it at the number one spot for “premium electric vehicles”.
BMW Group Malaysia’s strong performance of its electrified models is also reflected globally, with those models now attributing for 15% of all BMW Group deliveries worldwide in 2023.
The company did not provide a breakdown of its models sold, although it did note that more than 1,100 units of the BMW iX were sold this year, primarily led by the iX xDrive40 variant, as well as over 600 units of the BMW i7.
ALSO READ: MINI Malaysia saw 41.9% growth in 2023 – 1,750 cars sold, fastest growth in the world
The company introduced a dizzying array of electric and electrified vehicles in Malaysia last year, including the BMW iX1 xDrive30, i5 eDrive40, iX xDrive50 and M60, the i7 and 7 Series, as well as the XM – the latter being the first electrified model from its M division.
Aside from just cars, the company also partnered with the various charge point operators (CPO) in Malaysia throughout the year in addition to installing its own chargers at its dealerships, giving BMW owners access to over 1,700 chargers nationwide.
Speaking at the business briefing today at the upcoming Auto Bavaria Balakong dealership, BMW Group Vice President and head of Mini for Asia, Eastern Europe, Middle-East, and Africa, Pierre Jalady said, “The acceptance of these vehicles allowed us to achieve the title of the Number One Premium Electric Vehicles provider in Malaysia, an achievement that we do not take lightly as it underscores our goal to shape, lead, and future-proof the Malaysian automotive landscape in the years to come with the newest technological offerings from the BMW Group.”
ALSO READ: BMW Group Malaysia sold 15,012 vehicles in 2023, 3.8% up from 2022
