Want to hear something even more mind-blowing? The grand prize winner, Ashwin Radha Nathan from Sabah, did not even buy the toothbrush himself to participate in the Menang Menang Menang campaign – his sister did!
When asked if and how he’d split the car with his sister, Ashwin gracefully replied, “I’ll give it to her”. While we wouldn’t hold him to it, you must be wondering how lady luck shares her fortune; we’re left scratching our heads too.
Two 1st prize winners each walked away with RM38,000 cash while a further 10 2nd prize winners pocketed RM8,000 each. 10 3rd prize winners walked away with a 3D2N holiday package with RM2,000 pocket money.
That’s not all, 100 special prize winners were not left empty handed with product hampers. Overall, the campaign garnered close to 50,000 entries.
Coinciding with the 62nd anniversary of Merdeka Day on 31 August as well as Malaysia Day after that, the Menang Menang Menang aimed to encourage Malaysians to support local products whilst cultivating a patriotic spirit.
In keeping with the patriotic theme of the campaign, the Proton X70 Premium was selected to headline the campaign as the Grand Prize.
“The Proton X70 is one of the most sophisticated vehicles currently on sale in the market. It not only proudly carries Malaysian branding, but also offers consumers fantastic value for their money. These qualities are also embodied by Yee Lee’s products, and it is the reason why we chose it as grand prize of the campaign,” said Bobby Ang, Managing Editor of Aurizn.
The collaboration between Yee Lee Corporation Bhd and Aurizn is the first collaboration of its kind between a fast-moving consumer goods (FMCG) company and an automotive media.
“Yee Lee has been in business for more than 50 years, having been established in 1968, when Malaysia was just formed. We lived through the ups and downs of this country, we have grown and prospered together with it, and we are proudly Malaysian,” said Mr Lim Ee Young, Group Managing Director of Yee Lee Corporation.
“We currently carry a wide range of home-grown fast-moving consumer goods that benefit all Malaysians with competitive pricing and superior quality. From cooking oil, to detergent, oral care products, and even instant noodles, our products are there to serve Malaysians for their daily needs,” he added.
