Since the debut of the Toyota 86 and Subaru BRZ, many were worried about the feasibility of a new-generation model considering they don’t amass big numbers on the sales chart. But reports were hopeful that Toyota and Subaru will be joining forces again.
As reported by AutoCar UK, Vice President Toyota Sales and Marketing of Toyota Motors Europe, Matthew Harrison said that the company has all the intention to continue the model’s legacy with an all-new model.
Where the A90 Supra (which by the way, is coming to Malaysia) is positioned as the brand’s flagship sports car, the 86 will find its place on the lower end of the spectrum, providing a more affordable entry for the driving enthusiast. Like the Supra, Toyota will develop the new 86 through their partnership with Subaru which will help to offset the high production costs.
A naturally aspirated motor is likely to be retained and so is the manual option. Toyota aims to continue the ethos of the 86 – a lightweight, balanced sportscar that excels around the bends. The Supra, 86 and similar performance-oriented models are brand shapers more than anything else.
Harrison, commenting on the 86 said: “Its role is not one particularly about volume globally. It’s about adding excitement to the brand and emotional appeal.”
