Volkswagen is set to embark on a new brand direction, which it calls “True Volkswagen,” and will showcase this new strategy at the 2025 Munich IAA Motor Show. To demonstrate this, Volkswagen will present four all-new electric models, which the company will launch starting next year in 2026.
According to the German carmaker, these four new all-electric (EV) models will encompass the small and compact segments, completing its product range. This launch will also mark the transition to a new naming strategy, which will see Volkswagen transfer its established vehicle names to its electric models. This switch from the previous numerical naming scheme will begin with the all-new ID. Polo.
Originally known as the Volkswagen ID.2, the production version of the ID. Polo will essentially be the Volkswagen ID.2all concept brought to life. It aims to launch with a sticker price of under EUR25,000 (approx. RM124k) and will reportedly offer an internal space similar to a Golf, thanks to the use of the new MEB Entry platform.
The launch of the ID. Polo will be followed by a spicier ID. Polo GTI. Reinforcing Volkswagen’s People’s Car roots, the company will also launch an entry-level model, based on the Volkswagen ID. EVERY1 concept, with an even more accessible sticker price of around EUR20,000 (approx. RM99k). These models will complete Volkswagen’s future lineup of small and compact all-electric cars.
RELATED: The Volkswagen ID. Cross Concept wants to win you over with its “Secret Sauce” design
The fourth model on the list is a compact SUV, coming in the form of the production version of the ID. Cross Concept, slated to be launched sometime during the summer of 2026. It features a new design language called “Pure Positive” that includes a “smiling” face and a mysterious “secret sauce.” This gives the ID. Cross Concept the same footprint as the current Volkswagen T-Cross but with a sportier stance.
And if you’re curious about the ‘secret sauce’—no, the car doesn’t conceal a secret recipe. It’s actually the nickname for its retro-inspired styling, such as the accents on the SUV’s C-pillar, which Volkswagen’s Head of Design, Andreas Mindt, said was inspired by iconic Volkswagens like the classic VW Bus.
Besides committing to EVs, Volkswagen is also continuing with its combustion-engine models. The company will present a new edition of the T-Roc, which joins its recently developed “dinosaur juice-powered” stablemates like the new Tiguan, Tayron, and Passat.
ALSO READ: Volkswagen finally fixes its EV naming scheme with the ID. Polo – and a GTI model is coming too
