Local carmaker Proton has just recorded its highest monthly sales of 2024, with a total of 15,103 cars sold in July (domestic and export). This contributes to a year-to-date sales figure of 88,799 units, which is a 2% drop from the same period in 2023 (90,647 units sold in the first 7 months of the year).
As for the monthly sales in July, Proton saw a 37% jump in sales compared to the previous month. The slump in June happened due to a planned plant shutdown for scheduled operations improvement activities. The July 2024 sales figure is also 13.33% higher than the sales in July 2023. Proton estimates its year-to-date (YTD) market share to be at 20.5% in July, with an estimated total industry volume (TIV) of 73,761 units.
Proton’s best-selling model in July is the Proton Saga with 7,855 units sold. It is followed by the X50 with 2,585 units, the Persona with 1,911 units, the S70 with 1,636 units, the Iriz with 537 units, the X70 with 302 units, and the X90 with 277 units.
As for the year-to-date (YTD) sales figure, the Saga is Proton’s best-selling model with 42,693 units sold. It is followed by the X50 with 12,789 units, the S70 with 12,550 units, the Persona with 11,664 units, the Iriz with 3,316 units, the X70 with 3,278 units, and the X90 with 2,266 units.
Proton Edar Chief Executive Officer, Roslan Abdullah said, “July has been the best sales month for Proton in 2024 so far, setting the tone for what we hope is a productive second half of 2024. There are many plans to be executed in the coming months, starting with the 2025 Proton X70 which will be launched in August. At the same time, the groundwork for the launch of Proton’s first EV model is also proceeding rapidly, which will lead to the launch of the first Malaysian EV.”
