UMW Toyota Motor (UMWT) has announced that the operation of the Lexus Malaysia flagship outlet located in Mutiara Damansara has been transferred to its dealer-partner, Hiewa Auto Gallery, effective 1st August 2020.
UMWT says that this move was done to “enhance operational excellence”, and is in line with the company’s announcement in October 2017 to transfer all of its retail operation branch to its dealers and other relevant parties.
The company says that offloading its retail operations will allow it to “increase intensity on high value added upstream activities such as product development, marketing and dealer network support”, while dealers can continue to focus on delivering customer satisfaction.
UMWT President, Ravindran K. said, “I am extremely excited about working even more closely with our dealers to achieve a shared vision for Lexus Malaysia, which is to develop the concept of “Best In Town” that focuses more on one to one customer engagement.
“Although this arrangement signifies an important change for Lexus Malaysia, our customers should rest assured that our service will not be compromised, but gets even better in the future,” he added.