Ferrari has just released its financial and sales performance data for the year 2019.The Prancing Horse managed to deliver 10,131 vehicles last year, making it the first time Ferrari has exceeded the 10,000 units mark.
The figure also translates to a 9.5% increase from 2018, which Ferrari says is partly driven by the increased uptake in its core V8 models, up by 11.2%. The V12 models saw an increase of 4.6% in demand.
Mainland China, Taiwan and Hong Kong saw the largest region growth for the brand, with a 20.3% boost compared to 2018, delivering a total of 836 vehicles. However, the region with the highest demand (in terms of volume) goes to the EMEA with 4,895 units delivered (+15.8%).
Americas followed behind with 2,900 units delivered (-3.3%), and lastly the rest of APAC saw a growth of 12.9%, with 1,500 units delivered.
Financials wise, Ferrari recorded a net revenue of Euro 3.8 billion 2019, 10.1% increase year-on-year. Cars and spare parts revenue represented 77.7% of total revenue (Euro 2.9 billion), up 15% from 2018.
Ferrari says that the increase in volume can be attributed to the robust delivery of the Ferrari Portofino, 812 Superfast, 488 Pista and 488 Pista Spyder, as well as the first deliveries of the F8 Tributo.
Although Ferrari is expected to cool off in 2020 compared to the last year where it launched five new models, the Maranello-based luxury supercar maker seems bullish about the year ahead, and has revised their financial guidance with a higher net revenue estimate, at Euro 4.1 billion.
