Toyota Motor Corporation has launched the redesigned Century – a modern retro rendition of the model that made its debut in 1967 – to commemorate the 100th birthday of Sakichi Toyoda, the founder of the group.
Priced at 19,600,000 yen (approx. RM712 k) – possibly over a million if you factor in our local taxes – Toyota expects to sell 50 units of the 5.0-litre hybrid V8 every month.
The V8 engine on its own makes 381 hp and 510 Nm of torque while the electric motors generate 224 hp and 300 Nm. Impressive, sure, but that’s not why the Century costs so much.
The justification lies in its meticulously-crafted details. Take the exterior for example; the Century features a newly-developed, seven layer eternal black paint coat, dubbed Kamui, along with the historical phoenix emblem that took six weeks for craftsmen to engrave.
A wet sanding technique is carried out three times to smooth out the slightest unevenness. The body then receives a mirror finish to ensure that there isn’t a hint of cloudiness or dullness in its color.
Inside, wood trims occupy most parts of the cabin along with a 11.6-inch rear seat entertainment system linked to 20 speakers and a 7-inch touch panel in the center armrest to control the audio, air-conditioning, massage functions and even the curtains.
The interior is also draped with noise-proofing material, enhanced by an active noise control system that additionally reduces engine noise and vibration when it starts and accelerates.
Driving stability and ride comfort have been fine-tuned using newly developed tires, suspension arms, bushes, mounts and other rubber parts specific for the purpose of increasing ride comfort and reducing road vibration.