Grab Malaysia announced today that it will revise its fares based more on the time it takes to complete a journey and less on the distance of it. The reason for this initiative would be to give Grab drivers fairer compensation.
According to Malay Mail, the e-hailing provider, the revision is part of its efforts to address the low availability of Grab drivers during heavy traffic and congestion.
“Over the past year, we have observed that traffic jams have increased. This increases the cost (in time and fuel) to serve each ride while simultaneously reducing the effective capacity of Grab drivers to complete more rides,” according to Grab.
As for its driver-partners, Grab Malaysia said that there will be an addition of new incentives including a ‘far pick-up bonus’ and hourly cashbacks.
“We have taken great consideration to ensure that average ride fares remain largely unchanged with some minor increase and decrease across rides throughout the day,” Grab said.