Sisma Auto takes over JLR Glenmarie with new multi-brand 3S Centre



Sisma Auto has announced the opening of the Sisma Auto Hub in Glenmarie, its new premium multi-brand 3S centre for customers to “buy, sell, or service any brand of luxury car”.

The new Sisma Auto Hub replaces the former Jaguar Land Rover 3S centre at Glenmarie, Shah Alam, following the recent move by Jaguar Land Rover Malaysia (JLRM), a joint venture between Sisma Auto and Sime Darby, to consolidate its retail operations in Malaysia.

The move saw the acquisition of dealer assets and transfer of staff from both Sime Darby Auto Connexion (SDAC) and Sisma Auto, alongside the consolidation of retail operations of JLRM to Ara Damansara, Selangor, and Jalan Sultan Ahmad Shah, Penang.

As for Sisma Auto, while they still retain a significant interest in the JLR business as a joint venture partner, they now plan to leverage its more than 25 years of experience as a franchise dealer for Jaguar, Land Rover, and Volvo, to now offer the “same premium 3S experience for any brand of luxury car”.

The new Sisma Auto Hub Glenmarie features a 14-car showroom, as well as 16 work bays within the service centre equipped with the latest tools and diagnostic equipment.

Sisma Auto Managing Director, Syed Khalil bin Syed Ibrahim said, “We believe that a premium 3S experience should be available to all luxury car owners. At Sisma Auto Hub, our highly trained team will provide the same level of exceptional service that you have come to expect from Sisma Auto.”

Aside from JLRM and Sisma Auto Hub, the company currently also operates two Volvo outlets – a sales showcase at Bukit Bintang and Service and Selekt Centre in Glenmarie, next to the newly-opened auto hub. The company was previously awarded Volvo Car Malaysia Dealer of the Year in 2020 and 2021 consecutively.

The company aims to continue growing with the Volvo brand in Malaysia and has started construction of its flagship Volvo 3S facility in Sungai Besi. Expected to commence operations by the end of 2022, the 50,000 square foot facility, spread over four floors, represents a significant expansion of Sisma Auto’s Volvo business.

The new Sisma Auto Hub is located at No. 19, Jalan Perintis U1/52, Seksyen U1, Bandar Glenmarie, 40150 Shah Alam, Selangor. It is open from Monday to Friday from 9:00 AM to 6:00 PM, and Saturday to Sunday from 10:00 AM to 5:00 PM.