Following announcement of the expansion of Proton’s own Certified Pre-Owned (PCPO) operations, the national carmaker today launched a new website dedicated for the programme under the Used Car Management (UCM) network.
The website allows customer to quickly browse through the current stocks available at the 36 dealers nationwide that currently supports Proton’s PCPO operations, while also allowing customers to trade in their current Proton vehicles.
All cars listed under the PCPO banner will have undergone a comprehensive 201-point inspection, and have its battery, engine oil, and oil filter replaced for brand-new ones. The cars must also be less than seven-years old with less than 130,000 km covered at the time of trade-in, and have not been in any flood or major accidents that have damaged their structural integrity.
All Proton Certified Pre-Owned vehicles bought from the website will come with an additional one-year extended warranty for the engine and transmission, as well as a one-time free service, redeemable up to six-months after the date of registration.
Aside from Proton models, the company will also be selling cars from other brands that have been traded-in via the PCPO website. In this case, the extended warranty will not be offered, but Proton promises that all vehicles will still be thoroughly inspected and repaired if necessary prior to being put up for sale.
Proton Edar CEO, Roslan Abdullah said, “Proton’s PCPO is the next step for the company to build a holistic ecosystem. As we continue to offer new and improved products, we also want to attract those interested in purchasing a used car and offer a quick and easy way for customers to trade-in their current vehicles.
“Aside from helping to drive new car sales, the aim of Proton’s UCM division is to help stabilise and gradually build the residual value of Proton vehicles. By offering high quality used cars, we hope to see a general lifting of prices for all our models, making it easier for customers to obtain competitive financing rates and raising trade-in values when they want to buy a new car.”
From an initial pilot project comprising of eight Proton outlets, the PCPO programme now features 36 dealerships across the country. All dealerships participating in the programme will need to meet several qualifying criteria, both financial and physical, and agree to perform the necessary steps to prepare their trade-in stock for sale.
Proton’s PCPO used-car online marketplace is available on its website, here.
