Lamborghini has already built its 10,000th Urus SUVs in just two years

Just two years after its full market introduction, the 10,000th Lamborghini Urus “Super SUV” has now rolled off the production floor at the Sant’Agata Bolognese plant – officially making it the fastest selling Lamborghini model.

For context, the Lamborghini Huracan took twice the time to reach 11,000 units. In 2019 – the first full year the Urus is available on the market – Lamborghini made a total of 8,205 vehicles (43% more than the previous year), of which 4,962 are of the Urus, more than 60% of the total volume.

The Lamborghini Urus has been so successful for the Italian supercar maker that it had to expand its headquarters to fit a dedicated production line for the Super SUV. Last year, Lamborghini even opened a dedicated paint shop for the Urus, integrating advanced technologies such as Artificial Intelligence (AI).

The Urus with chassis code 10,000 will be making its way to a customer in Russia. The particular example is finished in the new Nero Noctis Matt (black) paint job, along with with the carbon fibre package. Inside, the 10,000th Lamborghini Urus gets two-tone Ad Personam interiors in black and orange, complemented by carbon fibre trim pieces.

The Lamborghini Urus was first unveiled at the tail end of 2017, and launched in Malaysia just three months later. Underneath the hood is a 4.0-litre twin-turbo V8 engine, capable of producing 650 hp and 850 Nm. The century sprint takes just 3.6 seconds, while 0 to 200 km/h is done in 12.8 seconds – onward to a top speed of 305 km/h. Yes, in a 2,200 kg SUV.


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