Nissan explains the reason behind its new centre display

Nissan said its approach, as exemplified in the Nissan Ariya Concept, prioritises design and vision over trends.

Instead of a tablet-like display at the core of the dashboard, the electric crossover concept has a curved, two-screen display that’s reminiscent of a wave. According to Nissan, it’s representative of the brand’s new “Timeless Japanese Futurism” design language that adds a sense of horizon throughout the car.

“The human eye naturally looks from side to side when driving. People can see and absorb more information if it’s laid out horizontally – peripheral vision works this way,” Nissan said.

“In addition to conveying information more effectively to the human eye, the layout does so from a safer location — in the line of sight, closer to the road. By matching the cabin’s horizon aesthetic, it becomes a seamless part of the dashboard.”

Nissan calls this “Engawa” – the undefined space between where you are, and where you are going.

The sweeping display in the Ariya Concept is made up of two screens, where information can be moved between the screens to create a feeling of a single display.

According to Nissan’s design team, it took multiple iterations to arrive to this final product. The team built similar displays into a large black “box” that they affectionately named “the Monolith,” inspired by the movie “2001: A Space Odyssey.” From there, they started to mould the housing until it became what it is today.


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