Shell Malaysia has just officially introduced their new “Made for Malaysia” genuine Shell Helix engine oil, blended and packed locally at Shell’s Lubricant Oil Blending Plant in Port Dickson, Negeri Sembilan.
The specially packed Shell Helix engine oils come with a new “Untuk Pasaran Malaysia” front label that can be peeled to reveal a unique QR code that allows consumers to cross-check whether the engine oil they purchased is an official genuine product.
The QR code links to a landing page where consumers can submit details regarding the product and receive an authentication result whether the goods are officially authorised products from Shell Malaysia. The new “Made for Malaysia” label will be featured on five products: Helix Ultra 5W-40 (4L), Helix HX7 10W-40 (4L), Helix HX7 5W-30 (4L), Helix HX7 10W-30 (3L) and Helix HX7 15W-40 (4L)
According to Shell Malaysia Managing Director, Shairan Huzani Husain, the range of “Made for Malaysia” products is a strategic move by the company to give consumers a peace of mind and clearly identify official genuine products.
“The presence of counterfeit and unauthorised products in the market is affecting customer confidence and negatively impacting our trade partners’ businesses. The decision to commence local production of official genuine Shell Helix products meant exclusively for the Malaysian market and clearly identify them with the new ‘Made for Malaysia’ labels, is a key step to address this issue,” Shairan said.
Official genuine Shell Helix engine oils with “Made for Malaysia” label can be purchased from Shell Helix-banded workshops, authorised Shell distributors and Shell petrol stations or through Shell official online store on Lazada Malaysia, Shopee and 11street.