Hong Leong Industries (HLI) has just unveiled its new automotive spare parts brand in Malaysia, Tekhne. The new brand offers a range of original equipment manufacturer (OEM) and replacement equipment manufacturer (REM) parts for both 2- and 4-wheelers.
HLI decided to enter the automotive spare parts space via Tekhne as the automotive spare parts industry in Malaysia is experiencing significant growth. This includes the OEM and REM parts market for both 2- and 4-wheelers.
At the moment, the company will focus mainly on producing spare parts for 2-wheelers. The company also ensures that it will gradually provide more products for 4-wheelers.
The industry’s constant expansion is driven by factors such as growing vehicle sales, aftermarket service demand, and an increasing number of enterprises in the automotive products market. In addition, used car sales in Malaysia are steadily increasing, contributing to the growth of the automotive aftermarket service industry, which indicates a rising demand for replacement parts.
Tekhne also intends to venture into electric vehicle (EV)-related products. With that, the company is poised to establish its own Research and Development (R&D) centre. The company’s long-term plan includes expanding its business to the ASEAN market, and when the opportunity comes, the global market as well.
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HLI Group Managing Director, Professor Dato’ Dr. Jim Khor said, “Our journey into the automotive spare parts industry reflects not only our dedication to innovation and growth, but also our steadfast commitment to providing our customers with the highest standards of quality and reliability. With Tekhne, we embark on a path of boundless opportunities, aiming to pioneer advancements in technology and design while ensuring optimal vehicle performance and safety for the road ahead to success.”
Tekhne General Manager, Mr Chong Chee Kong stated, “At Tekhne, our commitment lies in providing a premium range of products tailored to meet the needs of our Malaysian customers. Through collaborations with esteemed partners, both locally and internationally, we ensure that our products uphold the highest standards of excellence and customer satisfaction. Looking ahead, we are poised to expand our footprint into the broader ASEAN region and subsequently tapping into global markets.”
GALLERY
