Mercedes-Benz reveals new Maybach “Edition 100” to celebrate a century of luxury



“What is good, must also be beautiful.”

Those are the wise words and credo of Wilhelm and Karl Maybach at the beginning of the 20th century as the father and son combo forged a path in automotive luxury.

Born in 1846, Wilhelm Maybach became a close friend of Gottlieb Daimler and was involved in developing the first-ever Mercedes-Benz vehicle. In the early 1920s, Maybach Motorenbau was formed and arrived at a motor show in Berlin in 1921 with its first mass-produced car – the W 3. It was the first German production car with brakes all-round and an interior with the finest materials.

When son Karl Maybach passed away in 1960, Daimler took over Maybach and the rest as they say is history.

To this day 100 years later, innovation and luxury are still what the Maybach name stands for and to celebrate the centennial milestone of bespoke luxury, Mercedes-Maybach has presented the “Edition 100”. Just like its name, only 100 units will be available worldwide.

The “Edition 100” gets the V12 twin-turbo engine in the standard Mercedes-Maybach S-Class but its appeal lies mostly with aesthetics and the pool of exquisite features.

It’s handpainted with a two-tone Cirrus Silver and Nautical Blue mix with Crystal White/Silver Grey Pearl leather upholstery. The “Edition 100” badges can be seen on the C-pillar, storage compartments and on the illuminated panels in the cabin.

A car cover is also included; featuring the company’s signature double M logo as well as a handmade leather case to store keys and documents.

Inside, the cabin comes equipped with a set of champagne glasses made by silver manufacturer Robbe & Berking. They are finished with the Maybach logo on the base with fine engraving of the letters “100 Years”.

What you also don’t see is the limited edition 18-carat gold fountain pen that accompanies the car. It’s made by Maybach Icons of Luxury in black or white, with a cap tip made of pearls. The clip of the pen is finished with 100 pieces of diamonds and the same colour as the car.

It’s a shame they only released so few images.


GALLERY