You won’t believe how much work goes into an Aston Martin badge!



From now on, every time you see an Aston Martin badge you’ll probably spend a couple of seconds gazing at it and we won’t blame you for harbouring criminal thoughts!

When we first stumbled across this video by Mr. JWW, we didn’t think we’d be able to sit through 24 minutes of it but one thing led to another and before we knew it, it came to an end.

It was simply fascinating! Of course, being Aston Martin we’d expect everything to be of a certain quality and craftsmanship, even when it concerns their badge, but this level of craftsmanship was beyond our imagination.

We’re pretty sure each luxury car maker has their own intricate methods in manufacturing their emblems and badges, but it’s nice to actually see one take shape and in the case of Aston Martin’s, it’s just eye-opening.

Remember the Aston Martin DBX we reviewed recently? In case you missed it, the DBX wears the biggest badge Aston Martin has placed on a car. They require around 500 tonnes of pressure to stamp while an average Aston Martin badge takes two full days to make.

The host even got to stamp the badge for his very own DBX SUV. Jealous? At least we are!

The company responsible for these exquisite pieces is Vaughton’s, based in Birmingham, England. They were established in 1819 (that’s right, it’s a 200-year old company) and they’ve been tasked with making Aston Martin’s badges since the 1960s.

That’s not the only thing they do though. They’ve also made English Premier League and Olympic medals; even plaques for the First Class section of the Titanic!

But don’t expect the manufacturing facility to be all robotic and sterile. Some of the equipment they use are around 50 years old! That said, efficiency is not something they lack or take lightly. Last year alone, they supplied 35,000 badges to Aston Martin, without a single piece being rejected.

As for the rest of it, as usual, we’ll leave it to you to find out. This is not a video you’d want to miss!


GALLERY