Taking centre stage at Mazda’s booth at the 2017 Tokyo Motor Show is the Mazda Vision Coupe, a design study for the brands future models. The new design is an evolution of its iconic KODO: Soul of Motion design language that shaped its current generation of SkyActiv models.
While strikingly similar to the RX-Vision Concept that premiered at the last instalment of the Tokyo Motor Show, the Vision Coupe is a low slung, long bonnet, four-door coupe. The exterior features a “one motion” form with pronounced body lines that gives off a strong sense of speed. Mazda has evolved the KODO design into a more elegant and premium styling which will reflect on its next-generation vehicles.
Inside, the cabin features a longitudinal axis design on the dashboard to create greater sense of space and speed. The interior is also draped in brushed wood trim with generous use of leather. Other familiar items include the instrument cluster design with clearer fonts and the three-spoke steering wheel design as seen on the CX-9.
In line with Mazda’s “Sustainable Zoom-Zoom 2030” vision, the company aims to celebrate the fundamental appeal of automobiles – driving pleasure – promising a car ownership experience that celebrates driving. Mazda, we are already drawing pleasure just by looking at this stunning machine.