In an effort to boost the national and regional automotive growth, a Memorandum of Understand (MoU) has just been signed between three key parties: the Malaysia Automotive Institute (MAI), Grand Prix International Public Company Limited of Thailand (GPI, organisers of Bangkok International Motor Show) and Aideah Communication Sdn Bhd (Malaysia Autoshow organiser).
The objective of the collaboration is for the two motor show organisers to leverage and improve on automotive technology within ASEAN. It also aims to increase the efficiency of informing the public regarding the state of progress of the industry, particularly on upcoming techs such as electric vehicles, autonomous cars, e-hailing and alternative fuels.
GPI has organised a whopping 37 shows to date, and has expressed deep interest in helping grow the Malaysian automotive industry through Malaysia Autoshow. The local motor show is held annually at the Mines International Convention Centre since 2010.
This year’s instalment will take place at the same venue from 10 to 13 November (four days, Thursday to Sunday), with over 150 exhibitors from various car brands, aftermarket and accessory products. Adult visitors will have to pay an entrance fee of RM10 (free entry for students), and those who place their bookings on a new vehicle will stand a chance to win a brand new Kia Rio X 1.4 Sedan worth RM78,000.
If all goes well, GPI may take up a minority stake in Malaysia Autoshow in the future.