As the coming financial year dawns, Audi Group has no plans to rest on their laurels but to continue their large investments into its product expansion strategy. By 2020, the Four Rings will see their lineup balloon to 60 different cars!

The sum invested amounted to 3 billion euros, or just over RM14 billion (at press time) and will be channeled to their Ingolstadt and Neckarsulm bases. Experts will also be recruited to further develop their current technologies and alternative drive systems, of which includes the hydrogen-powered Audi Q6 h-tron concept (pictured above), a model that commands a significant proportion of Audi’s investment.

Audi-TTS-Glenmarie-3
The introduction of this RM390k Audi TTS signals Audi Malaysia’s strong intention to expand its product lineup

Their press statement also highlighted the premium carmaker’s intent on entering a new market segment with the Audi Q2 next year. Also joining the all-new subcompact SUV is the successor to the Audi Q5 and Audi A5. Watch out, Munich and Stuttgart!


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Matthew H. Tong
A straightforward, fun-loving guy who appreciates the superficiality of a car's appeal, but his admiration for anything on four wheels gives him no reason to neglect the makings of a car. He still believes that fun comes with three pedals and a stick.