Five Petroleum enters the market as homegrown brand, fuels supplied by Petronas



Malaysians will now have another choice of petrol to fuel up their prized possessions, as Five Petroleum Malaysia is officially launched in the country with its first station now operational in Kalumpang, Selangor.

Operated and managed by Seng Group, Five represents the group’s first foray independent foray into petrol retail business. Seng Group also operates several BHPetrol stations as authorised dealers.

Seng Group has had nearly five decades of experience in supplying and managing distribution to petrol stations, as well as construction of new petrol stations.

The launch also marks the debut of the brand’s Ultimaxx fuels, supplied by Petronas, as well as the its own petrol station convenience store, Woo! Mart.

Being a completely homegrown brand, Five aspires to go provide Malaysians with a hassle-free fuelling experience by closely integrating their service with the latest technology and innovation.

Five will be introducing a brand-new mobile application that will enable cashless payments at the petrol station, as well as integrating other features such as partnerships, rewards, and loyalty features directly in the application.

Five also added that the brand will provide an easier entry to opening its petrol station for new entrepreneurs by offering smaller station and easier station set up.

The smaller station size also makes it easier to open more petrol stations at more remote areas, bringing the much-needed fuel supply to more accessible locations.