BMW said the Concept M8 Gran Coupe illustrates the meaning behind the letter M – which stands for “more”, more of everything. Looking at the car, they clearly did not skimp on flair and flamboyance.
“The BMW 8 Series will take over as the new flagship model of the BMW line-up and, as such, combines unsurpassed sportiness and elegance,” says Senior Vice President BMW Group Design, Adrian van Hooydonk. “The BMW Concept M8 Gran Coupe offers a look ahead to the most exotic and alluring variant of the new BMW 8 Series.”
In the words of BMW M and BMW i’s Vice President of Design, “It’s built to stir things up and move you emotionally; it’s meant for those looking for something special within the brand, for those who want to stand out from the crowd.”
Sure to make traffic come to a standstill, we’re really drawn to that assertive, “in your face” expression of the front end. The headlights have been positioned slightly higher than the radiator grille with gold-coloured surrounds to project a lower stance. 
With lighting technology inspired by the M8 GTE endurance race car embedded into the headlights, the broaden stance of the front end is complemented with gapping air intakes made of carbon-fibre-reinforced plastic (CFRP).
The Concept M8 Gran Coupe features a long wheelbase, long bonnet, flowing roofline and a short tail that together, bonds elegantly to create a sporty coupe silhouette. Its flared arches will surely not go unnoticed but in embracing the BMW M spirit, the M8 Gran Coupe also has a roof made from CFRP.
The rear end of the Concept M8 Gran Coupe, without a doubt, latches on to the imposing nature of the front. The protruding rear spoiler simply demands for attention in this ensemble, alongside the slim sculpted rear lights with black gloss covers.
Clearly, BMW has paid a lot of attention to aerodynamics in this M8 – seen with the gapping grilles on each side of the rear bumper and a prominent diffuser. The car is finished off with a Salève Vert paint finish which can appear from green to greyish blue depending on lighting.
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