Hap Seng Star (Balakong) named 2017 Mercedes-Benz Malaysia Dealer of the Year


Mercedes-Benz Malaysia recently held the Dealer of the Year awards aimed at recognising the efforts of its vast network of 33 dedicated dealerships nationwide.

Six awards were conferred – Best Performance in Financial Services, Best Performance in Business Excellence, Best Performance in After-Sales, Best Performance in Sales, Best Performance in Customer Satisfaction Index (CSI) and Customer Loyalty Index (CLI).

The most prestigious award, the Mercedes-Benz Malaysia Dealer of the Year 2017, was presented to Hap Seng Star Sdn Bhd Balakong dealership. It achieved the overall highest scores in all aspects of sales, after-sales, customer satisfaction index, customer loyalty index, business excellence and financial services.

The other winners are as follow:

Best Performance in SalesAsbenz Motors Sdn Bhd
Best Performance in After-SalesCycle & Carriage Bintang Bhd (Johor Bahru)
Best Performance in Business ExcellenceHap Seng Star Sdn Bhd (Kinrara)
Best Performance in Financial ServicesHap Seng Star Sdn Bhd (Jalan Ipoh)
Best Performance in Customer Satisfaction Index (CSI) and Customer Loyalty Index (CLI)Cycle & Carriage Bintang (Northern) Sdn Bhd (Juru & Bukit Tengah)
The cockpit of the new A-Class. Malaysia’s next best seller?

Speaking at the award presentation ceremony, Mercedes-Benz Malaysia, President and CEO, Dr Claus Weidner said, “As the leading premium automotive brand in Malaysia, we have been setting the benchmark in defining automotive excellence – especially in crafting a unique and unrivalled customer experience. To this end, we are continuously enhancing customer touchpoints, and currently offer the largest network coverage in the premium segment.”


Pan Eu Jin

Pan Eu Jin

Regularly spend countless hours online looking at cars and parts I can't afford to buy. How a car makes you feel behind the wheel should be more important than the brand it represents - unless resale value is your thing.
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