After an extensive teaser, Kia Motors has pulled off the covers of its Kia ProCeed at the 2018 Paris Motor Show. The all-new shooting brake design combines the athleticism of the second-generation pro_cee’d hatchback with the versatility of a five-door shooting brake.
Although Kia already has the Ceed Sportswagon in their line up, the ProCeed is positioned as a sporty alternative for young families. The ProCeed is noticeably lower and longer than even the Ceed Sportswagon measuring at 4,605 mm long (+5 mm), 1,422 mm in height (-43 mm) and 1,800 in width with a wheelbase of 2,650 mm.
The design brief to Kia’s European design teams was to create a sporty design for the top of the range Ceed family with lean proportions. Upfront, the ProCeed wears the familiar family face, iconic “tiger nose” grille, wide lower air intake and ice cube LED daytime running lights as standard. Wheel options for the ProCeed range from 17 to 18-inch while the exterior colour palette span 10 choices.
Inside, the ProCeed spots the same ergonomic cabin as its Ceed brothers, 7.0-inch floating touchscreen infotainment system with Apple CarPlay and Android Auto, flat-bottomed multifunctional steering wheel, grey roof liner, dual-tone leather upholstery and more. The lower roofline and raked tailgate mean the ProCeed can only carry 594 litres of luggage space, 31 litres shy of the Ceed Sportswagon.
There are two variants of the ProCeed available – GT Line and GT, the latter sporting a more powerful 1.6-litre T-GDI petrol engine with 204 hp and 265 Nm, seven-speed DCT and sharper handling. The GT Line, on the other hand, is available with a 1.0-litre T-GDI, 1.4-litre T-GDI and a 1.6-litre CRDi.
Safety kit available on the ProCeed include six airbag, High Beam Assist, Driver Attention Warning, Lane Keeping Assist with Forward Collision-Avoidance Assist, Smart Cruise Control with Stop & Go, Blind Spot Collision Warning, Rear Cross-Traffic Collision Warning, Smart Parking Assist, and pedestrian recognition for the Forward Collision-Avoidance Assist system. Kia has also thrown in the Lane Following Assist function that allows the ProCeed to operate semi-autonomously from 0 to 180 km/h.
As good looking and desirable the Kia ProCeed is, Kia Motors will only be selling the shooting brake in Europe. Chief Operating Officer for Kia Motors Europe, Emilio Herrera comments: “Engineered on European roads, for European drivers, the ProCeed will be engaging to drive. Built in Europe, to the highest standards of production, it also offers owners the reassurance of Kia’s unique 7-Year, 150,000-kilometre warranty.”