Mercedes-Benz started the new year just as well as it ended 2017 – with over 193,414 units delivered in January alone – making it the best start to the year for the three-pointed star, ever.
“With more than 193,000 Mercedes-Benz cars sold in January, we achieved the most successful start to a year in the company’s history. And with the presentation of the new G-Class, we had an emotional start to the new year,” said Member of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars Marketing & Sales, Britta Seeger.
In Europe, 65,286 customers received the keys to their new Mercedes-Benz with sales records set in Germany, Spain, Portugal, Poland and Sweden.
Even sales from the Mercedes-Benz Dream Cars line-up achieved an all-time high, outselling even BMW’s M cars, with over 170,000 units delivered in 2017. Among the 12 cars from the Dream Cars line-up, the most favoured models were the C-Class coupe and Cabriolet.